/Mostra "Anacapri in epoca Romana"
The project includes the design of exhibition graphics, printed materials, and visitor communication tools, developed to enhance the storytelling experience and guide visitors through the exhibition in a clear and intuitive way.
Rather than a conventional tri-fold brochure, this piece was designed to unfold vertically into one continuous A4 composition. The seamless layout transforms the brochure into an uninterrupted visual narrative, allowing text and imagery to flow naturally across the entire surface. The result is an intuitive reading experience that supports the exhibition’s storytelling while maintaining a refined and minimalist aesthetic.
Printed on thick rigid cardboard, the panels were designed with a strong focus on spatial communication. The layout takes into account the average viewing height, allowing text and imagery to be perceived comfortably while creating a balanced visual rhythm throughout the exhibition.
Custom PVC artwork plaques with a sea-inspired design, created as part of the exhibition’s visual identity system.
In collaboration with
Museo Casa Rossa,
Anacapri
Direttore
Luca di Franco
